It is by far one of the biggest questions asked today, “Which is better: Facebook or Twitter?” What’s interesting to note is that for the most part, people use both platforms. However there are certain individuals who have chosen one over the other. It ultimately depends on what suits your taste and how you intend on using both platforms. Everyone has an opinion, but what do the experts say?
1. Huffington Post:
According to Huffington Post, while the time spent on Twitter is increasing at a rapid pace, it still doesn’t match up to the insane amounts of time people spend on Facebook. They claim that Facebook tends to be more interactive in the sense that users are able to communicate with friends and family using the “wall” feature without a limited word count, are able to browse photos and updates and lastly, of course, stalk certain individuals – which has apparently popular amongst most Facebook users. However, that isn’t to say that Twitter isn’t used at all. Those who preferred Twitter over Facebook told Huffington Post, they believed it was quicker, more simple and universal. In addition, they also believed that Facebook in recent times had far too many “interferences” in the form of ads and applications.
Internetnews.com declared that Twitter users are different to Facebook users. They believe that Tweeters are interested in news while Facebookers are more interested in “trendy topics”. They even went on to claim that Twitter should not be regarded as a Social Media platform. Analysts claim that by claiming it yet just another Social Media site, would be defaming it. Instead they chose to deem it “its own genre of an Internet phenomenon.” Facebook, they went on to say, is a lot slower with transporting information and news. Instead, it would be fair to call Facebook a “walled garden of friends” they added.
Off the bat, Forbes takes no one side. They immediately call both, Twitter and Facebook, as interactive. The difference then? The marketing, Forbes claims. According to them, Facebook uses the “Push” marketing dynamic. By this, Facebook basically throws a number of incentives at its users allowing them to partake in them as they reap rewards, i.e. Farmville. Twitter on the other hand, uses the “Pull” marketing dynamic. They choose to pull followers to tweet about topics and news that conversational and controversial even. An example includes Best Buy whose Twitter page allows buyers (and followers) to tweet their customer support team with questions regarding purchases and so on. This form of customer service is proving to be relatively popular with Tweeters on the internet.
4. Business Insider:
Business Insider claims that if Twitter add another feature to their 140 character scheme, Facebook could land up taking over the market leaving Twitter far behind. Realizing very quickly earlier on that Twitter had something unique on their hands, Facebook rapidly went on to add a number of features almost immediately after Twitter reached its peak popularity. They claim that Facebook’s database is almost ten times larger than Twitters; Facebook makes buckets of money while Twitter makes very little; and lastly, Facebook has far more resources than Twitter. Coming up soon for Facebook includes its own version of Twitter which will be integrated into Facebook which they believe will shut down Twitter…forever.
So which is it then for you: Facebook or Twitter?